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Wednesday, March 18, 2009

Event Site -- Common Ground Festival

I don't know how many of you have been, but the Common Ground Festival is a big deal in Lansing during the hot summer month of July.

The festival is usually a combination of local bands and a couple of high profile acts that come annually. The festival isn't scheduled until July 6th - 12th this year, so some of the information on the website is lacking, but the design is nice.

To reference acts that have been at Common Ground, there is a built in playlist of music from past performers. The color palatte is simple primary red and blue on a mostly white page. There is a background picture that is mostly covered by the center scroll, and a line of ads down the left side of the scroll also. The ads on the left also serve as a secondary navigation of sorts, pointing visitors to social networking pages for the festival on places such as Myspace and Facebook.

The main navigation bar is forefront and apparent, in red and white, with very easy to read text and no drop down menus. The utility navigation is in the footer, but there is also a link home and to a contact page at the very top above the main navigation bar. The header "Common Ground" is also a link home.

From what I can tell, it would be very easy to find information for who may be performing, when, even though that information is not currently available. Ticket prices on the other hand, can be seen and easily deiphered.

Overall, I think the site does it's job of giving out information for the next festival, being easy to navigate and inform, and it keeps a visitor's attention.

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